Tuesday, January 28, 2014

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TobaccoCtrl gives out Samsung Galaxy Tab, Nokia Lumia & Tecno Phones
1/28/2014 9:29:00 PM



Tobacco Control Nigeria is a public health and policy change campaign project using Social Media to advance tobacco control and support the passage of a comprehensive Tobacco Control (TC) law compliant with the World Health Organization's Framework Convention on Tobacco Control (FCTC)

TobaccoCtrl kicked off its social media campaign officially in August with the launch of their website and Tobacco Dodge Game app. The group also held crowds bound with its message on the streets of Ajegunle in Lagos with the use of dance & music performance from Dathreat dance group & Vocal Slender. The launch activities continued with quiz, competitions and giveaways on Twitter & FB.
 

TobaccoCtrl gave out Samsung Galaxy Tab 2, Nokia Lumia 520 and Tecno S3 devices during the yuletide season with its #SmokeFreeHols contest.


#SmokeFreeHols Twitter contest served as an opportunity to give back, sensitize fans and followers of TobaccoCtrl and also to raise awareness on having a 'SMOKEFREE HOLIDAY'. The giveaway was exclusive to TobaccoCtrl Twitter followers. 

Over 300 people participated in the #SmokeFreeHols contest and there was an average of 500 tweets and retweets with a unique 891 engagement daily. The contest lasted for 10days (22nd December 2013 – 1st January 2014) 


Criteria for participation were;

1.      You must be following @TobaccoCtrl
2.      You will Compose 10 tweets daily on having a Smoke Free Holiday this season
3.      Mention @TobaccoCtrl in all your tweets and use the #SmokeFreeHols hashtag
4.      Invite 10 of your friends to follow and retweet the 10 tweets you composed.
The #SmokeFreeHols contest had a potential reached of 751,316 followers. Winners were announced on Wednesday 8th of January and prizes were presented to winners on Wednesday 15th 2014. The prizes for the contest were:
1st Prize winner - Bakare Bolaji Moyosore (A Samsung Galaxy Tab)
2nd Prize winner - Oyatokun Olumide (Nokia Lumia 520)
3rd Prize winner - Elisha Zechariah Maleeks (Tecno S3 Phone)
There were consolation prizes of N1000 worth of recharge airtime to 10 top runner ups.

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If you like to know more about the TobaccoCtrl campaign, kindly visit
Website:  www.tobaccoctrl.ng


 

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